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Scope of the role
This Analyst sits within Gartner’s Marketing & Communications Tech Marketing practice and will guide B2B CMOs and demand generation teams in transforming their functions for business impact.
About the role
Gartner Analysts are industry thought leaders who create must-have research, market predictions and best practices for a broad range of world‑leading organizations.
A Senior Director serves as a leader within Gartner’s Business and Technology Insights group, establishing oneself as a credible voice within their designated market at local, regional, and global levels.
Utilizing exceptional research and analytical skills, a Senior Director, Analyst plays a significant role in producing pragmatic and provocative research which Gartner clients consume and apply to propel their business toward key objectives.
They are a trusted source of advice for clients, reinforcing Gartner’s value every day by engaging them via in‑person meetings, virtual meetings, sales support visits and Gartner conferences to discuss complex client challenges and offer appropriate recommendations.
As disruptive forces inside and outside the enterprise are resetting the expectations and objectives of Marketing Leaders, this role will focus on marketing data operations and governance strategy including workflows, technology, and particularly data readiness and the oversight needed for the AI agent transformation in B2B marketing practices.
