Sales & Marketing Executive - DACH & France

About Little Moons

Little Moons are frozen and chilled mochi, a fusion of Eastern and Western cuisine – soft and chewy rice flour dough wrapped around balls of ice cream, cheesecake, or chocolate ganache to create a distinctive, bite‑size, and delicious dessert that’s bursting with flavour.

Their rollout across Europe has been pioneered by sister and brother duo Vivien and Howard Wong, who founded Little Moons in 2010. The product’s roots are in high‑end restaurants, but over the last five years retail packs have swept the ice‑cream category in grocery and food service.

Little Moons has rapidly established mochi, and snacking ice cream, across Europe. In 2024 we generated more than £60m revenue, and in 2025 we continue to drive towards double‑digit growth.

The Role

As a Sales & Marketing Executive – DACH & France at Little Moons, you’ll join a small, collaborative team in Hamburg where sales and marketing work hand in hand. This role sits right at the sweet spot between structure and creativity – blending operational precision with bursts of fresh ideas that keep things exciting.

The focus is on elevating Little Moons across the DACH region and France, in a friendly, professional environment that champions curiosity, drive, and a hands‑on approach. There’s plenty of space to learn and grow – from exploring market analysis tools like Nielsen to discovering what makes a campaign truly pop or a pitch stand out.

If variety, ownership, and making a real impact in a fast‑growing category sound appealing, this role delivers all that – with a supportive team that loves collaboration, celebrates wins, and knows how to have fun along the way.

Key Responsibilities

Marketing

• Support the Brand Manager in day‑to‑day tasks to ensure the smooth execution of the 2026 Marketing Plan.
• Assist in trade marketing initiatives to strengthen our on‑shelf and in‑market performance – including the planning and coordination of field force activities and sampling executions.
• Contribute to creative development, such as pitch decks, visual assets and campaign materials, making use of AI tools such as Pencil.
• Manage essential operational tasks, including sample send‑outs, handling customer complaints and supporting basic community management across our social media channels.
• Manage and maintain sales data, including accurate entry, tracking and updates in tools such as Excel.
• Analyse market and performance insights and translate them into meaningful conclusions and recommendations.
• Support in crafting business decks – including story flow, visualisation and translating insights into compelling narratives.
• Assist with customer support, especially in coordination with supply chain and internal teams.

Learning & Development

• Actively build expertise in market analytics (Nielsen, Focal Data) and storytelling frameworks.
• Embrace a broad onboarding with strong guidance from the team, while taking ownership for continuous learning and development.
• Bring a proactive, curious mindset – experimenting, think things through, contribute ideas, help shape them.
• A proactive, curious personality – someone who experiments, thinks ahead, brings ideas to the table and enjoys shaping solutions.
• Strong willingness to learn and develop, including building knowledge in market research and AI‑supported tools (e.g., Nielsen, Pencil).
• A mix of creativity and organisation – able to develop ideas and bring them to life in a structured way.
• Fluent in German and English.
• Solid Office skills and confidence working with digital tools.
• Based in Hamburg (area) or willing to work predominantly from our Hamburg office.

Benefits

• We understand that mental health matters – we partner with Health Assured to provide remote emotional support to team members.
• Participation in company events in London – our summer and winter party.
• Discretionary annual bonus based on company performance.
• Respect, trust, and honesty – personal and professional maturity is important to us, and we keep each other honest.
• Your holidays – you’re encouraged to use all 27 days, plus birthday off and time for big life events.
• Three additional “life event” days off per year for special or unexpected circumstances.
• Additional days off with long service.
• Salary extra – discounts and vouchers.
• Your birthday off.

Job Details

• Seniority level: Associate
• Employment type: Full‑time
• Job function: Sales and Marketing
• Industries: Food and Beverage Services

Information for Applicants

All applicants must have the right to work in Germany.