Sr. Director Analyst, Digital Marketing, Commerce, Advertising & Product Information Management[...]

Das ist der Job

A reasonable estimate of the base salary range for this role is 172,000 USD - 202,500 USD.

Darum lohnt es sich

Responsibilities Create innovative, thought provoking, and highly leveraged “must-have insights” content Develop new insights and ideas through thought leadership and offer compelling, actionable approaches to client's needs and requests that accelerate the client's ability to act Develop in-depth analysis to identify the root cause of a client’s barriers or overall needs and reframe thinking to drive strategy forward Demonstrate thought leadership in establishing Insights positions across a team of analysts Bring provocative, independent insights to the company leaders that can evolve the course of a research agenda Research, analyze and predict market trends and shifts to provide clients and vendors with actionable insights Provide clients and prospects with actionable advice aligned to their designated content area via virtual or face‑to‑face interactions Create and deliver high value presentation materials on and off stage for the company events, industry and professional association conferences, and client briefings Support BTI and Sales: Provide sales support serving as voice of the market to help Insights teams create content and to drive engagement with clients to make progress against their critical priorities to grow their business Provide high quality and timely content peer review Build credibility as an industry expert to represent the company insights, methodology and strategy Actively participate in innovation, ideation, and research discussions and collaborate effectively with peers in the Insights community Identify research process improvements or develop new processes that help the team and BTI provide excellent service delivery Be a mentor and a coach by supporting more junior team members Be client‑centric while actively seeking to help clients engage regularly and often with the company insights and interactions Qualifications Bachelor's degree or equivalent experience; Graduate degree preferred 12+ years of relevant field or industry experience in at least 2 of the following 3 areas: Advertising & Digital Marketing: Search, social, retail media and programmatic advertising ecosystems; Media strategy, planning, buying models, and operations; Performance vs. brand advertising measurement; Impact of AI, GenAI, and agentic AI on advertising; Attribution, incrementality, testing, and marketing analytics; Identity resolution, data privacy, and regulated‑industry constraints; Ad tech, martech, data management, and activation platforms Digital Commerce: B2C and B2B digital commerce strategies and platforms; Launching and scaling commerce sites and marketplaces; Omnichannel and multichannel commerce integration; Commerce platform selection, vendor evaluation, and operating models; Agentic Commerce evolution, strategies, trends; Product Information Management (PIM) & PXM: PIM solution trends, strategies, and vendors; PIM solutions' role in agentic commerce; PXM strategies, best practices and vendors, including syndication and digital shelf analytics; PIM’s role within Product Experience Management (PXM); Digital shelf analytics and marketplace optimization; Intelligent enrichment, automation, and GenAI-enabled capabilities Demonstrate executive presence; can immediately establish credibility with executives and additional stakeholders Strong organizational skills; ability to work under tight deadlines and produce high quality deliverables Demonstrate excellence in research and writing ability Strong written and verbal proficiency, analytical and presentation skills; ability to engage clients and respond effectively to questions Proficient in analyzing and synthesizing data; can effectively apply patterns and frameworks while drawing and defending conclusions to client challenges Strong communication skills - able to explain complex concepts concisely and simply Subject matter expertise; comfortable presenting at large and small‑scale speaking engagements Strong business and financial acumen Deep knowledge of the global and competitive landscape within subject area as well as the interplay in that market Ability to work independently, while also being intrinsically motivated to collaborate across teams and support the workflow of others, in a multicultural global team Learning agile and adept with navigating highly matrixed environments Ability to represent the company's research methodology and strategies effectively at all levels Willingness and ability to travel up to 25% (where applicable) Benefits the company offers world‑class benefits, highly competitive compensation and disproportionate rewards for top performers.

Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates. We also offer market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.

Director Analyst, Digital Marketing, Commerce, Advertising & Product Information Management About the role the company Analysts are industry thought leaders who create must-have insights, market predictions and best practices for a broad range of world-leading organizations.

A Senior Director serves as a leader within the company’s Business and Technology Insights (BTI) group, establishing oneself as a credible voice within their designated market at local, regional and global levels.

Utilizing exceptional research and analytical skills, a Senior Director plays a significant role in producing pragmatic and provocative insights which the company clients consume and apply to propel their business toward key objectives.

They are a trusted source of advice for clients, reinforcing the company’s value every day by engaging them via in-person meetings, virtual meetings, sales support visits and the company conferences to discuss complex client challenges and offer appropriate recommendations.

In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

The policy of the company is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity. the company believes in fair and equitable pay.

Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location.

In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role‑based, uncapped sales incentive plan.

Equal Employment Opportunity Statement the company is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability.

You may request reasonable accommodations by calling Human Resources at or by sending an email to #J-18808-Ljbffr