Develop and execute brand identities (CI), including logo design and visual brand guidelines Strong typographic sensibility with a deep understanding of typography as a core brand asset Ensure consistent brand presence across fashion, e-commerce, social media, print, and physical assets Conceptualize and evolve brand look & feel as well as seasonal visual directions Oversight of design execution across all physical and digital touchpoints Lead and execute creative campaigns from ideation to post-production Art direct shoots, including mood boards, styling references, and on-set direction Collaborate closely with internal teams and external creatives (e.g. producers, photographers, stylists) Create visual concepts for events, fashion shows, and branded experiences Translate brand and campaign ideas into cohesive and immersive visual executions Build a strong understanding of brand DNA, positioning, and target audiences Contribute to defining long-term creative strategies and visual direction Stay on top of trends in fashion, design, and culture and bring in fresh perspectives
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