Das ist der Job
Develop integrated, insight-driven brand strategies tailored to diverse markets.
Darum lohnt es sich
Associate Director, Brand Marketing (m/f/x) – Haematology
Fulltime / Permanent
Location: Germany (Munich OR Frankfurt area), United Kingdom (Maidenhead OR Haywards Heath), Spain (Barcelona)
The Opportunity
As Associate Director, Brand Marketing (Haematology) you will play a pivotal role in shaping and executing the brand and disease area strategy for the International (INT) region.
In this role, you will collaborate closely with cross‑functional teams, affiliates, International Marketing (Int Mkt), and Global Commercial Development (GCD). Act as the primary marketing partner for affiliates, fostering a strong, collaborative international marketing community.
You will drive market expansion, strengthen brand adoption, and ensure strategic alignment across diverse markets - while enabling affiliates to meet local needs and regulatory environments.
You will lead the development of fit‑for‑purpose go‑to‑market strategies, integrated marketing programs, lifecycle management initiatives, and brand playbooks that support consistent, high‑quality execution across the region.
The Role:
Drive the development of brand and disease area strategies for the INT region, aligned with corporate and portfolio goals. Map and prioritize archetypes, ensu